हिंदी

Functions of Attitude

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Estimated time: 5 minutes
CISCE: Class 12

Key Points: Functions of Attitude

  • Shapes Personality and Behaviour: Attitudes influence behaviour, personality, and one’s position in society. Positive attitudes make a person sociable and acceptable.
  • Source of Motivation: Attitudes motivate individuals to adjust to their environment and fulfil their needs.
  • Adjustment Function (Katz, 1960): Attitudes help gain rewards and avoid punishment by adjusting to social expectations.
  • Value-Expression Function: Attitudes allow individuals to express their personal values, beliefs, and self-concept (e.g., religious or patriotic feelings).
  • Knowledge Function: Attitudes help organize and understand the world, providing clarity and cognitive consistency.
  • Ego-Defensive Function: Attitudes protect the individual from unpleasant realities by reducing anxiety and defending self-esteem.
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