मराठी

Concept of Attribution - Influence of Feedback on Attribution

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Topics

Estimated time: 12 minutes
  • Meaning and Role of Feedback in Attribution
  • How Feedback Influences Attribution (People, Objects, Situations)
  • Two Causes of Attribution (Davis and Kelley)
  • Valins' Experiment (1966)
  • Key Points: Influence of Feedback on Attribution
CISCE: Class 12

Meaning and Role of Feedback in Attribution

  • Attribution is the process of assigning causes to events and behaviours.
  • Feedback (positive or negative outcome) shapes how people assign these causes.
  • Feedback can produce bias — people may assign causes incorrectly based on outcomes.
CISCE: Class 12

How Feedback Influences Attribution (People, Objects, Situations)

  • People: If a person organises an event well, others credit his ability; if it fails, the same person is blamed.
  • Objects: A student who scores high marks with a particular pen calls it "lucky"; low marks make it "unlucky." The same applies to a "lucky dress" worn to an interview.
  • Situations: A person meets an unexpected visitor before an interview, performs poorly, and blames the failure on the visitor — even without any real connection.
CISCE: Class 12

Two Causes of Attribution (Davis and Kelley)

  • Environmental (External): Responsibility is attributed to things and the environment, not to the person involved.
  • Personal (Internal): Responsibility is attributed to the person involved, focusing on their behaviour and the impressions formed from it.
  • Impression formation is usually based on personal causes.
CISCE: Class 12

Valins' Experiment (1966)

  • Participants heard a fake heartbeat while viewing photographs; photos linked with changed heartbeats were rated more attractive.
  • This proved that even false feedback can alter perception and attribution.
  • The type of responsibility attributed to others depends on the feedback or impression formed through interactions.
CISCE: Class 12

Key Points: Influence of Feedback on Attribution

  • Attribution: It is the process of assigning causes to events and behaviours.
  • Role of Feedback: Positive or negative feedback influences how people explain or attribute causes of behaviour.
  • Effect on People, Objects, and Situations: People may credit success to ability, call objects “lucky” or “unlucky,” or blame situations for outcomes.
  • Two Causes of Attribution: According to Davis and Kelley, causes can be personal (internal) or environmental (external).
  • Valins’ Experiment (1966): The study showed that even false feedback can change perception and attribution.

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