मराठी

Sources of Recruitment - External Sources

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Estimated time: 19 minutes
CBSE: Class 12
CISCE: Class 12

Introduction

  • Recruitment of people from outside the enterprise.
  • Commonly used by large organisations for office jobs requiring technical knowledge.
  • Needed because internal staff may be insufficient or may not meet eligibility criteria.
  • Provides wide choice and brings new blood into the organisation.
CBSE: Class 12
CISCE: Class 12

Main External Sources

Direct Recruitment / Gate Hiring:

  • Notice on notice-board; jobseekers assembled and selected on the spot.
  • Used for casual vacancies of unskilled or semi-skilled “badli” workers; very inexpensive.

Casual Callers:

  • Database/waiting list of unsolicited applicants maintained by reputed organisations.
  • Used to fill vacancies as they arise; reduces recruitment cost.

Advertisements:

  • Newspapers, journals, radio, TV, Employment News.
  • Provide wide choice and detailed job information; may attract many unsuitable applicants.

Employment Exchanges:

  • Government-run offices registering job seekers and referring names to employers.
  • Good for unskilled and skilled operative jobs; records may be outdated.

Placement Agencies / Management Consultants:

  • Private agencies compile bio-data and recommend candidates nationwide.
  • Useful for technical, professional, managerial, middle and top-level posts; charge fees.

Campus Recruitment:

  • Recruitment from colleges and institutes (management, technology, IIMs, IITs, etc.).
  • Popular for technical, professional and managerial jobs.

Employee Recommendations (Referrals):

  • Applicants introduced by present employees, friends or relatives. 
  • Background known; preliminary screening through employees.

Labour Contractors:

  • Contractors (Sardar, Mukaddam, and Thekedar) supply unskilled workers at short notice.
  • If contractor leaves, workers recruited through him often leave too.

Advertising on Television:

  • Vacant posts telecast with job requirements and organisation profile.

Web Publishing:

  • Internet job sites listing job seekers and openings, visited by both candidates and organisations.
CBSE: Class 12
CISCE: Class 12

Merits

  • Wide Choice - Provides a very wide choice of employees with desired qualifications.
  • New Ideas and Skills - Brings people with new ideas and special skills to meet new challenges.
  • Qualified Personnel - Attracts qualified and trained people to apply for vacant jobs.
  • Fresh Talent - Provides new blood when present employees are insufficient or ineligible.
  • Competitive Spirit - Challenges existing employees to compete with outside candidates.
  • Fills Internal Gaps - Fills vacancies created by promotion, retirement, resignation or death.
  • Essential for New Enterprises - New enterprises must recruit all employees from external sources.
CBSE: Class 12
CISCE: Class 12

Limitations

  • Time-Consuming - Notification, applications, tests and interviews make it a lengthy process.
  • Costly - Advertisement and application processing make external recruitment expensive.
  • Resentment Among Staff - Existing employees may resent outsiders being recruited for higher posts.
  • Dissatisfaction - Existing employees feel their chances of promotion are reduced.
  • Orientation Required - New employees are unfamiliar with the organisation and need orientation.
  • No Guarantee - No guarantee of getting the required number and quality of employees.
CBSE: Class 12

Example: Employee Referrals in India

  • Hiring via employee referrals is on the rise in India (Economic Times, Aug 19, 2016).
  • Companies like Coca-Cola, Infosys, Genpact, Capgemini, Deloitte, Dabur, and Jubilant use referrals for over 40% of their hires.
  • Lenovo India uses a referral programme as part of its external recruitment.
  • Infosys has a referral portal with real-time tracking; referrals are stated to be highly effective.
CBSE: Class 12
CISCE: Class 12

Key Points: External Sources

  • External recruitment means hiring people from outside the organisation.
  • Main sources include advertisements, campus recruitment, referrals, placement agencies, employment exchanges, and online job portals.
  • It provides a wider choice of qualified candidates and brings fresh ideas and skills.
  • It is useful when internal employees are unavailable or ineligible.
  • It is time-consuming, costly, and may reduce promotion opportunities for existing employees.
  • Employee referrals and online recruitment are widely used by companies today.
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