हिंदी

Attitude-Behaviour Relationship

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Estimated time: 3 minutes
CBSE: Class 12

Key Points: Attitude-Behaviour Relationship

  • Attitudes do not always lead to matching behaviour; sometimes behaviour may be different from one’s attitude.
  • Attitude and behaviour are consistent when the attitude is strong, important, and the person is aware of it.
  • Consistency is higher when there is no external pressure and when behaviour is not being judged by others.
  • LaPiere’s study showed that people’s stated attitudes (negative towards Chinese) did not match their actual behaviour (providing service).
  • Sometimes behaviour shapes attitude, as shown in Festinger and Carlsmith’s study, where actions led individuals to change their attitudes.
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