Types of Retailers> Itinerant Retailers

Itinerant Retailers are those retailers who do not have a fixed place of business. They move from place to place to sell their goods directly to the consumers. They usually carry their goods with them and sell in streets, residential areas, weekly markets, or during fairs and festivals.

1. Hawkers: 

• Travel from place to place.
• Sell goods like seasonal vegetables, fruits, and household items.
• Carry goods in hand carts and shout out prices.
• E.g., A vendor selling fruits on the street.

2. Peddlers: 

• Carry goods on their heads in baskets or containers.
• Sell everyday items like vegetables, fruits, fish, and soaps.
• Only accept cash and sell low-quality goods.
• E.g., A person selling newspapers on the street.

3. Street Traders: 

• Sell goods on footpaths in busy areas like markets, bus stops, and near schools.
• Set up temporary stalls with items like clothes, toys, and electronics.
• Prices are affordable, and they usually stay in one location.
• E.g., A vendor selling clothes on a busy sidewalk.

4. Cheap Jacks: 

• Set up temporary shops and move locations based on demand.
• Sell a variety of low-quality products, such as cutlery, crockery, and shampoos.
• E.g., A vendor selling affordable household items in a local market.

5. Market Traders: 

• Set up shops on "market days," which occur weekly.
• Sell a wide range of products like vegetables, fruits, clothes, spices, and utensils.
• This is also known as a weekly market.
• E.g., A person selling vegetables in a local farmers' market.

• Itinerant retailers move from place to place to sell goods.
• They have temporary setups and limited stock.
• They serve low-income groups with affordable prices.
• They play a key role in rural and semi-urban retail trade.