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(English Medium) ICSE Class 10 - CISCE Question Bank Solutions

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What are the advantages of branding?

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Explain the essential of a good brand.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Comment upon the following:

Branding is a myth not a reality.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Explain the advantages of branding to consumers.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Which of the following is a process of introducing a new employee to the fellow employees and the organisation?

[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
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The marketing outcomes of a product is known as ______.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Give one difference between Orientation training and Refresher training.

[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
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Newsletters, catalogues, and invitations to organisation-sponsored events are most closely associated with ______.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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The value which is derived from the way the consumer perceives the brand name is ______.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Consumer’s continuous preference of a particular brand due to faith in its superiority is termed as ______.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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What is brand loyalty?

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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A branded product needs no sales promotion. Justify for or against.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Write a short note on brand promotion.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Describe the role of publicity in promoting a brand.

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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How can a business firm promote its brands?

[1.3] Advertising and Brand Promotion
Chapter: [1.3] Advertising and Brand Promotion
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Distinguish between training and development.

[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
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What is vestibule training?

[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
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Explain 'Internship' as a method of training.

[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
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With reference to methods of training, identify the correct statement:

  1. On-the-Job training is also known as 'learning by doing'.
  2. On-the-Job training is given to an employee who is trained outside the job.
  3. On-the-Job training is the process of judging the suitability of applicants in the light of job requirements.
  4. On-the-Job training is the process of searching for and identifying the prospective employees.
[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
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With reference to 'On-the-job training', which statement is/are correct?

  1. It is also known as ‘learning by doing’.
  2. It focuses on learning only.
  3. It is step-by-step learning and the worker contributes towards production in the course of learning.
  4. It imparts theoretical knowledge about the job.
[3.2] Recruitment, Selection and Training
Chapter: [3.2] Recruitment, Selection and Training
Concept: undefined >> undefined
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