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Select the correct option and complete the table. (Mercatus, Industrial goods, Oligopoly, E. Jerome McCarthy, Booms and Bitner)

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प्रश्न

Select the correct option and complete the table.

(Mercatus, Industrial goods, Oligopoly, E. Jerome McCarthy, Booms & Bitner)

Group 'A' Group ‘B’
1. Commodity Market ____________
2. ____________ A few sellers
3. ____________ To trade merchandise
4. 4Ps __________________
5. ____________ 3Ps
रिक्त स्थान भरें
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उत्तर

Group ‘A’

Group ‘B’

1. Commodity Market

 Industrial Goods

2. Oligopoly

A few sellers

3. Mercatus

To trade Merchandise

4. 4Ps

E. Jerome McCarthy

5. Booms & Bitner

3Ps

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अध्याय 8: Marketing - Exercise [पृष्ठ १६६]

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संबंधित प्रश्न

Ginika, Tanish and Rohit were friends from college days and now they are doing different kinds of business. They regularly meet and discuss their business ideas and exchange notes on customer satisfaction, marketing efforts, product designing, selling techniques, social concerns etc.
In one of such meetings, Ginika drew the attention of Tanish and Rohit towards the exploitation of consumers. She told that most of the sellers were exploiting the consumers in various ways and were not paying attention towards the social, ethical and ecological aspects of marketing, whereas she was not doing so.

Tanish told that they were under pressure to satisfy the consumers, but stated that the consumers would not buy or not buy enough unless they were adequately convinced and motivated for the same.

Rohit stressed that a company cannot achieve its objectives without understanding the needs of the customers. It was the duty of the businessmen to keep consumer satisfaction in mind because business is run by the resources made available to them by the society. He further stated that he himself was taking into consideration the needs of the customers.

Identify the various types of thinking that guided Ginika, Tanish and Rohit in the making efforts of their business. Also. state one more feature of the various types of thinking identified that is not given in the above para.


Maruti Vega Ltd.' entered into the market with coloured television and have now introduced products like audio systems, air-conditioners washing machines, etc. The company is not only offering the products but also handling complaints and offering aftersales services.

Identify the element of marketing-mix discussed here.


Explain the following function of marketing:

Standardisation


List five shopping products purchased by you or your family during the last few months.


Distinguish between the product concept and production concept of marketing.


Answer the question.
Mention two types of markets, on the basis of the position of buyers and sellers.


Explain any four facilitating functions of marketing.


What is the market? Explain the meaning of the capital market and money market.


Write short notes on:

Marketing research.


Write a word/term/phrase for the following sentence.

The market for the commodities which are produced in one country and sold in another countries.


The market may be defined as aggregate demand by potential buyers for a product or service.


Answer in one sentence.

Define Market.


Which one is the example of an Intangible product?


What is need for the market and explain the concept of marketing?


The marketing concept is based on which of the following points.


Explain the following function of marketing:

Grading


Find the odd one:


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