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प्रश्न
State whether the following statement is true or false:
The term market is derived from the Latin word ‘Mercatus’.
विकल्प
True
False
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उत्तर
This statement is true.
Explanation:
The term market is derived from the Latin word ‘Mercatus’, which means ‘to trade’, ‘to trade merchandise’ or ‘a place where business is transacted’. In simple words, a market is a place where two or more parties are involved in buying and selling.
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संबंधित प्रश्न
Ginika, Tanish and Rohit were friends from college days and now they are doing different kinds of business. They regularly meet and discuss their business ideas and exchange notes on customer satisfaction, marketing efforts, product designing, selling techniques, social concerns etc.
In one of such meetings, Ginika drew the attention of Tanish and Rohit towards the exploitation of consumers. She told that most of the sellers were exploiting the consumers in various ways and were not paying attention towards the social, ethical and ecological aspects of marketing, whereas she was not doing so.
Tanish told that they were under pressure to satisfy the consumers, but stated that the consumers would not buy or not buy enough unless they were adequately convinced and motivated for the same.
Rohit stressed that a company cannot achieve its objectives without understanding the needs of the customers. It was the duty of the businessmen to keep consumer satisfaction in mind because business is run by the resources made available to them by the society. He further stated that he himself was taking into consideration the needs of the customers.
Identify the various types of thinking that guided Ginika, Tanish and Rohit in the making efforts of their business. Also. state one more feature of the various types of thinking identified that is not given in the above para.
Hayaram' is a famous chain selling a large variety of products in the Indian market. Their products include chips, biscuits, sweets and squashes. It charges a comparatively higher price than its competitors as it sells quality products. Besides, it offers regular discounts to its customers and easy credit terms to its retailers. It has five of its own retail shops. It also sells its products through various grocery stores so that the products are made available to customers at the right place, in the right quantity and at the right time. It regularly uses different communication tools to increase its sales.
The above para describes the combination of variables used by Hayaram to prepare its market offering. Identify and explain the variables
How do the 'Company-related factors' affect the choice of channels of distribution? Explain
Explain any four facilitating functions of marketing.
What is the market? Explain the meaning of the capital market and money market.
The term market is derived from the ______ word ‘Mercatus’.
Explain in detail the concepts of marketing.
The term ‘market’ may be understood in which of the following contexts?
Marketing is called a ____________ process because it involves the interaction of buyers and sellers.
Which concept of marketing emphasise on availability and affordability of the product?
Find the odd one:
How does marketing help people and organisations obtain what they need and want?
Which group includes stakeholders on whom a company depends?
When does marketing take place in relation to production and sale?
Which activities are included after sale?
How is marketing described in the modern or social view?
What freedom must each party have for an exchange?
Why is exchange considered the essence of marketing?
