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प्रश्न
Select the correct option.
(place concept of market, E Jerome McCarthy, market research, label, 3P’s)
| Group A | Group B |
| A. 4Ps | _______________ |
| B. _______________ | A function of marketing |
| C. Booms and Bitner | _______________ |
| D. _______________ | buyers, sellers and intermediaries come together |
| E. _____________ | slip is found on the product |
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उत्तर
| Group A | Group B |
| A. 4Ps | E Jerome McCarthy |
| B. Market research | A function of marketing |
| C. Booms and Bitner | 3P’s |
| D. Place concept of market | buyers, sellers and intermediaries come together |
| E. Label | slip is found on the product |
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संबंधित प्रश्न
Ginika, Tanish and Rohit were friends from college days and now they are doing different kinds of business. They regularly meet and discuss their business ideas and exchange notes on customer satisfaction, marketing efforts, product designing, selling techniques, social concerns etc.
In one of such meetings, Ginika drew the attention of Tanish and Rohit towards the exploitation of consumers. She told that most of the sellers were exploiting the consumers in various ways and were not paying attention towards the social, ethical and ecological aspects of marketing, whereas she was not doing so.
Tanish told that they were under pressure to satisfy the consumers, but stated that the consumers would not buy or not buy enough unless they were adequately convinced and motivated for the same.
Rohit stressed that a company cannot achieve its objectives without understanding the needs of the customers. It was the duty of the businessmen to keep consumer satisfaction in mind because business is run by the resources made available to them by the society. He further stated that he himself was taking into consideration the needs of the customers.
Identify the various types of thinking that guided Ginika, Tanish and Rohit in the making efforts of their business. Also. state one more feature of the various types of thinking identified that is not given in the above para.
Maruti Vega Ltd.' entered into the market with coloured television and have now introduced products like audio systems, air-conditioners washing machines, etc. The company is not only offering the products but also handling complaints and offering aftersales services.
Identify the element of marketing-mix discussed here.
Write short notes on:
Marketing research.
The term market is derived from the ______ word ‘Mercatus’.
Write a word/term/phrase for the following sentence.
The market for the commodities which are produced in one country and sold in another countries.
The market may be defined as aggregate demand by potential buyers for a product or service.
Explain the following term/concept.
Digital Concept of Market
The area concept of market is related to exchange concept.
Which one is the example of an Intangible product?
What is need for the market and explain the concept of marketing?
The marketing concept is based on which of the following points.
Which concept of marketing emphasise on availability and affordability of the product?
Find the odd one:
Customer orientation is a modern approach to marketing.
Which group includes stakeholders on whom a company depends?
Which activities are included after sale?
How is marketing described in the modern or social view?
What is the traditional meaning of a market?
What is a Market Offering?
How must both parties enter into a transaction?
