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प्रश्न
Customer orientation is a modern approach to marketing.
विकल्प
True
False
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उत्तर
This statement is True.
Explanation:
Customer orientation is a modern approach to marketing. It is often called a customer-centric approach. This marketing concept prioritises the customer in all business activities. To effectively meet consumer needs, organisations must understand their preferences and match their plans, goods, and services accordingly.
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संबंधित प्रश्न
Maruti Vega Ltd.' entered into the market with coloured television and have now introduced products like audio systems, air-conditioners washing machines, etc. The company is not only offering the products but also handling complaints and offering aftersales services.
Identify the element of marketing-mix discussed here.
How do the 'Company-related factors' affect the choice of channels of distribution? Explain
What is the societal concept of marketing?
Answer the question.
Mention two types of markets, on the basis of the position of buyers and sellers.
What is the market? Explain the meaning of the capital market and money market.
Differentiate between the traditional concept of marketing and the modern concept of marketing.
Select the correct option and complete the table.
(Mercatus, Industrial goods, Oligopoly, E. Jerome McCarthy, Booms & Bitner)
| Group 'A' | Group ‘B’ |
| 1. Commodity Market | ____________ |
| 2. ____________ | A few sellers |
| 3. ____________ | To trade merchandise |
| 4. 4Ps | __________________ |
| 5. ____________ | 3Ps |
Marketing is called a ____________ process because it involves the interaction of buyers and sellers.
Which of the following statements is incorrect?
A person feeling hungry may get food by offering to give money or some other product or service in return to someone who is willing to accept the same for food. The important feature of marketing illustrated above is ______.
