Advertisements
Advertisements
Question
Explain the following term/concept.
Commodity Concept of Market
Advertisements
Solution
In the commodity concept of the market, the emphasis is given on ‘buying and selling of goods or services’. In this concept, the process of buying and selling goods or services is important, and not the place of exchange. In this process, the buyer and seller, as well as the commodity exchanged among them, play an important role.
APPEARS IN
RELATED QUESTIONS
Hayaram' is a famous chain selling a large variety of products in the Indian market. Their products include chips, biscuits, sweets and squashes. It charges a comparatively higher price than its competitors as it sells quality products. Besides, it offers regular discounts to its customers and easy credit terms to its retailers. It has five of its own retail shops. It also sells its products through various grocery stores so that the products are made available to customers at the right place, in the right quantity and at the right time. It regularly uses different communication tools to increase its sales.
The above para describes the combination of variables used by Hayaram to prepare its market offering. Identify and explain the variables
How do the 'Company-related factors' affect the choice of channels of distribution? Explain
Explain the following function of marketing:
Standardisation
Distinguish between the product concept and production concept of marketing.
Answer the question.
Mention two types of markets, on the basis of the position of buyers and sellers.
Explain any four facilitating functions of marketing.
What is the market? Explain the meaning of the capital market and money market.
Write short notes on:
Marketing research.
Write a word/term/phrase for the following sentence.
The market for the commodities which are produced in one country and sold in another countries.
State whether the following statement is true or false:
The term market is derived from the Latin word ‘Mercatus’.
______ is the place where transaction of buying and selling of goods and services take place in exchange for money or money's worth.
Define Marketing.
Explain in detail the concepts of marketing.
According to the modern marketing concept, which of the following statements is true?
Marketing is called a ____________ process because it involves the interaction of buyers and sellers.
A person feeling hungry may get food by offering to give money or some other product or service in return to someone who is willing to accept the same for food. The important feature of marketing illustrated above is ______.
Marketing is a ______ process by which people interact with others in order to persuade them to act in a particular way, say to purchase a product or service rather than forcing them to do so.
Explain the following function of marketing:
Grading
Find the odd one:
