Topics
Introduction of Commerce and Business
Trade
- Concept of Trade
- Internal Trade
- Wholesale Trade
- Retail Trade
- Types of Retailers> Itinerant Retailers
- Types of Retailers> Fixed Shop Retailer
- Small Scale Fixed Retailer
- Large Scale Fixed Retailers
- Departmental Stores
- Super Market Shop
- Chain Stores or Multiple Shops
- One Price Shop
- Concept of Mall
- International Trade
- Export Trade
- Procedure of Export Trade
- Import Trade
- Procedure of Import Trade
- Entrepot Trade
- Comparison of Different Types of Retailers and Trade Practices
Small Scale Industry and Business
Forms of Business Organisation - 1
- Private Sector Organisations
- Sole Trading Concern
- Partnership Firm
- Types of Partners
- Types of Partnerships Firms
- Hindu Undivided Family Business Or Joint Hindu Family Business
- Co-operative Society
- Types of Cooperative Societies
- Joint Stock Company
- Amul: A Successful Co-operative Movement in India
- Private Limited Company
- Public Limited Company
- Comparison of Different Forms of Business Organization
Forms of Business Organisation - 2
Institutes Supporting Business
Business Environment
- Concept of Business Environment
- Importance of Business Environment
- Dimensions of Business Environment
- Internal Factors
- External Factors> Natural Environment
- External Factors> Social Environment
- External Factors> Political Environment
- External Factors> Economic Environment
- External Factors> Technological Environment
- External Factors> Legal Environment
- New Economic Policy and Business
- Liberalisation
- Privatisation
- Globalisation
- Impact of New Economic Policy on Business
Introduction to Management
- Introduction
- Flow Chart
- Economic Objectives
- Social Objectives
- Key Point Summary
Maharashtra State Board: Class 11
Introduction
A business objective is a goal or aim that a business wants to achieve. It guides what the business does and why it exists. Business objectives help ensure the business plan works properly and measure success.
Maharashtra State Board: Class 11
Flow Chart
Business objectives can be of two main types:

Maharashtra State Board: Class 11
Economic Objectives
Economic objectives focus on the financial and operational growth of the business. They ensure the business remains profitable, efficient, and innovative.
| Economic Objective | Description | Example |
|---|---|---|
| Earning Profit | Fundamental aim for survival, growth, and expansion. | A bakery sells products to earn money. |
| Acquiring Customers | Increasing market reach and retaining clients. | Mobile shops offer discounts to attract buyers. |
| Innovation | Introducing new products and improving processes. | A car company develops electric vehicles. |
| Optimum Resource Utilization | Using materials, money, and manpower efficiently to reduce wastage. | Restaurants manage inventory to avoid spoilage. |
Maharashtra State Board: Class 11
Social Objectives
Social objectives reflect a business’s responsibility toward society and ethical practices. They ensure businesses contribute positively to the community.
| Social Objective | Description | Example |
|---|---|---|
| Supplying Quality Goods | Providing safe, durable, and beneficial products. | Water purifier companies conduct safety tests. |
| Fair Trade Practices | Avoiding cheating, false advertising, or unfair dealings. | Honest labeling and promotions. |
| Employment Generation | Creating jobs for different segments of society. | The textile industry employs both skilled and unskilled workers. |
| Employee Welfare | Ensuring fair wages, good working conditions, and benefits. | IT firms are providing health insurance. |
| Social Solutions | Helping solve issues like pollution and waste. | Companies supporting recycling initiatives. |
| Community Contribution | Participating in charity, education, or social programs. | Funding local school scholarships. |
Maharashtra State Board: Class 11
Key Point Summary
- Economic objectives drive business growth and profitability.
- Social objectives focus on ethics and societal impact.
- Success comes from balancing both for long-term growth.
