Advertisements
Advertisements
Question
Enumerate the various promotional techniques used by business firms to boost sales.
Advertisements
Solution
- Discounts and Coupons: Price reductions and coupons to entice customers to buy products at a lower cost.
- Samples: Providing free samples to allow customers to try a product before committing to a purchase.
- Contests and Sweepstakes: Competitions where customers can win prizes, encouraging engagement and loyalty.
- Loyalty Programs: Rewarding repeat customers with points, discounts, or exclusive offers to encourage continued patronage.
- Rebates: Offering a return of part of the purchase price after the customer submits a proof of purchase.
- Flash Sales: Limited-time offers that create urgency and encourage quick purchasing decisions.
APPEARS IN
RELATED QUESTIONS
Vanshika uses 'Kuber Cabs' for travelling in the city. She received a text message "Add Rs 222 on Kaytm and get 20% cash back on having minimum ten trips till 15th April 2017". Identify the technique of sales promotion used by the company.
______ bridges the gap between advertising and personal selling.
Which function of management helps in increasing sales?
Define sales promotion.
What is meant by sales promotion?
Free samples is given to consumers in case of ______.
Which of the following is the sales promotion tool?
Sales promotion, advertising, personal selling and publicity are used for ______.
What is meant by 'premium offer'?
What stands for the acronym AIDCAM?
