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प्रश्न
Sika Ltd., a reputed industrial machines manufacture, needs Rupees twenty crores as additional capital to expand the business. Mr Amit Joshi, the Chief Executive Officer (CEO) of the company wants to raise funds through equity. The Finance Manager, Mr Narinder Singh, suggested that the shares may be sold to investing public through intermediaries, as the same will be less expensive.
Name the method through which the company decided to raise additional capital.
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उत्तर
Offer for sale is used by the company to raise additional capital.
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संबंधित प्रश्न
Sunita took her niece. Aishwarya for shopping to 'Benetton' to buy her a dress on the occasion of her birthday. She was delighted when on payment for the dress she got a discount voucher to get 20% off for a meal of Rs 500 or above at a famous eating joint. Identify the technique of sales promotion used by the company in the above situation
Distinguish between Advertising and Sales promotion.
“It consists of all promotional activities other than advertising, personal selling and publicity that helped to increase sales through non-repetitive and one-time communication”. What is it?
Which function of management helps in increasing sales?
Advertising goods involves ______ of goods and services.
Which of the following is more of a personal medium of advertisement?
______ is non-repetitive one-time communication that helps to increase immediate sales.
Define sales promotion.
What is meant by sales promotion?
Which of the following is the sales promotion tool?
______ is a wide term which includes advertising, sales and personal selling.
What is meant by ‘premium offer’?
Enumerate the various promotional techniques used by business firms to boost sales.
Describe the role of sales promotion.
Write a short note on the drawbacks of sales promotion.
Explain the objectives of promotional activities.
What stands for the acronym AIDCAM?
