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Question
Sales promotion, advertising, personal selling and publicity are used for ______.
Options
Place
Product
Promotion
Price
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Solution
Sales promotion, advertising, personal selling and publicity are used for promotion.
Explanation:
These four elements combine to form the promotion mix, which is one of the four pillars of marketing (product, price, place, and promotion). They are strategic communication techniques used by businesses to educate target audiences on product benefits, attract potential purchasers, raise brand awareness, and stimulate immediate market demand. While the other parts concentrate on making the thing (Product), determining its worth (Price), or getting it to markets (Place), these strategies are only focused on conveying and marketing the brand's value to the public.
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