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प्रश्न
The term marketing mix refers to ______.
विकल्प
An analysis of micro and macro environment of the organization
A mixture of various decisions to sell more products at any cost
A customer relationship for long term profit and gain
A combination of strategic elements to satisfy market needs
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उत्तर
The term marketing mix refers to a combination of strategic elements to satisfy market needs.
Explanation:
The marketing mix is a set of marketing tools that a company uses to pursue its marketing objectives in the target market. The traditional marketing mix comprises the 4 Ps: Product, Price, Place, and Promotion. These elements are combined strategically to satisfy customers' needs and wants while achieving the company’s goals.
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संबंधित प्रश्न
Find the odd one.
Explain the following term/concept.
Price
Justify the following statement.
Promotion plays an important role in marketing.
Which of the following is a factor of marketing mix?
Which one of the following is not one of the Ps of marketing?
______ denotes the money value of a product or service. It is the amount of money seller is asking for the product or service he offers for sale or the amount which buyers are to pay for it.
Transportation, warehousing, inventory relates to ______.
“It is a set-off tangible and physical attributes such as material colour, design, size, weight, etc., assembled in an identifiable form better seller offers to customers for sale.” What is it?
“An appropriate marketing mix is necessary to enable an enterprise to meet its goals.” Justify for or against, giving reasons.
Define the term ‘marketing mix’.
