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प्रश्न
The term marketing mix refers to ______.
पर्याय
An analysis of micro and macro environment of the organization
A mixture of various decisions to sell more products at any cost
A customer relationship for long term profit and gain
A combination of strategic elements to satisfy market needs
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उत्तर
The term marketing mix refers to a combination of strategic elements to satisfy market needs.
Explanation:
The marketing mix is a set of marketing tools that a company uses to pursue its marketing objectives in the target market. The traditional marketing mix comprises the 4 Ps: Product, Price, Place, and Promotion. These elements are combined strategically to satisfy customers' needs and wants while achieving the company's goals.
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संबंधित प्रश्न
What is meant by the term place in the marketing mix?
Explain any four points of difference between 'Marketing' and 'Selling'.
Explain 3Ps in the marketing of services.
Justify the following statement.
Promotion plays an important role in marketing.
Which of the following is true regarding Promotion?
Define the marketing mix.
Transportation, warehousing, inventory relates to ______.
The skimming, penetration, parity are decided in which of the marketing mix strategy?
"It is a set-off tangible and physical attributes such as material colour, design, size, weight, etc., assembled in an identifiable form better seller offers to customers for sale." What is it?
An appropriate marketing mix is necessary to enable an enterprise to meet its goals. Justify for or against, giving reasons.
