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प्रश्न
The skimming, penetration, parity are decided in which of the marketing mix strategy?
पर्याय
Price Decisions
Place Decisions
Product Decisions
Promotion Decisions
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उत्तर
Price Decisions
Explanation:
Skimming, penetration, and parity are pricing strategies used to set the price of a product. These strategies are part of the Price Decisions in the marketing mix. Skimming involves setting a high initial price, penetration involves setting a low initial price to gain market share, and parity involves setting a price similar to competitors.
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संबंधित प्रश्न
Explain the following term/concept.
Price
Explain the following term/concept.
Promotion
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Promotion plays an important role in marketing.
Find the odd one.
Which of the following is a factor of marketing mix?
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Under which of the following situations is a company not likely to fix a lower price for its product?
Marketing mix is the set of ______ that the firm uses to pursue its marketing objectives in the target market.
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Enumerate the elements of a price mix.
