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प्रश्न
Which of the following is/are correct statement(s)?
Statement 1: Parity pricing is an appropriate strategy when there is little competition and product differentiation.
Statement 2: Cost-plus pricing is used when a firm wants to cover its costs and achieve a reasonable profit margin.
पर्याय
Only Statement 1 is correct.
Only Statement 2 is correct.
Both statements are correct.
Both statements are incorrect.
MCQ
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उत्तर
Only Statement 2 is correct.
Explanation:
Statement 2 is correct because cost-plus pricing specifically evaluates the overall cost of manufacturing a product and adds a specific markup percentage to ensure that all expenses are met while maintaining a predetermined profit margin.
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