हिंदी

Which of the following is/are correct statement(s)? Statement 1: Parity pricing is an appropriate strategy when there is little competition and product differentiation. Statement 2: Cost-plus pricing

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प्रश्न

Which of the following is/are correct statement(s)?

Statement 1: Parity pricing is an appropriate strategy when there is little competition and product differentiation.

Statement 2: Cost-plus pricing is used when a firm wants to cover its costs and achieve a reasonable profit margin.

विकल्प

  • Only Statement 1 is correct.

  • Only Statement 2 is correct.

  • Both statements are correct.

  • Both statements are incorrect.

MCQ
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उत्तर

Only Statement 2 is correct.

Explanation:

Statement 2 is correct because cost-plus pricing specifically evaluates the overall cost of manufacturing a product and adds a specific markup percentage to ensure that all expenses are met while maintaining a predetermined profit margin.

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अध्याय 2: Marketing mix - 4 P's - EXERCISES [पृष्ठ ३५]

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गोयल ब्रदर्स प्रकाशन Commercial Applications [English] Class 10 ICSE
अध्याय 2 Marketing mix - 4 P's
EXERCISES | Q 21. | पृष्ठ ३५
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