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Measures to Raise Propensity to Consume

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Estimated time: 8 minutes
  • Measures
  • Key Points: Measures to Raise Propensity to Consume

Measures

  Measure Category How It Raises Consumption
1 Redistribution of Income Fiscal Tax the rich → spend on poor (who have higher MPC)
2 Wage Policy Fiscal Higher wages = more spending power (long run only, with productivity)
3 Social Security Institutional Pensions, insurance reduce fear → less saving → more spending
4 Easy Credit Facilities Institutional Buy now, pay later → pulls future consumption to present
5 Infrastructure & Transport Institutional Better roads/railways → goods reach more people → demand rises
6 Urbanisation Behavioural City life = new needs (transport, dining, entertainment)
7 Advertisements Behavioural Creates new wants, compels purchases
8 Demonstration Effect Behavioural People copy richer peers' spending (Duesenberry, 1949)
9 Population Growth Contributing Factor More people = more aggregate demand (not a policy tool)
CISCE: Class 12

Key Points: Measures to Raise Propensity to Consume

  • Redistribution of income in favour of the poor increases consumption and employment.
  • Social security measures reduce insecurity and encourage spending.
  • Easy credit facilities promote consumption of durable goods.
  • Higher wages and urbanisation raise purchasing power and demand.
  • Advertisements, demonstration effect, population growth, and better transport increase consumption habits.

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