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State any two differences between packing and packaging. - Commerce

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Questions

State any two differences between packing and packaging.

Distinguish between Packing and Packaging.

Distinguish Between
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Solution

  Packing Packaging
1. Packing refers to the act of putting products into containers or boxes for transportation or storage. Its main aim is to prevent damage during transit. Packaging, on the other hand, involves designing and producing a container or wrapper for a product. It serves multiple purposes, such as protection, identification, and promotion of the product.
2. Packing is more functional and is part of the logistics process. It generally does not involve any branding or promotional elements. Packaging is broader and includes branding, design, labelling, and marketing considerations, making the product attractive to consumers.
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Chapter 13: Marketing - Concept and functions - EXERCISES [Page 400]

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C. B. Gupta Commerce Volume 2 [English] Class 12 ISC
Chapter 13 Marketing - Concept and functions
EXERCISES | Q 11. | Page 400
C. B. Gupta Commerce Volume 2 [English] Class 12 ISC
Chapter 13 Marketing - Concept and functions
QUESTION BANK | Q Q. 16. | Page 403
C. B. Gupta Commerce Volume 2 [English] Class 12 ISC
Chapter 14 Marketing Mix
EXERCISES | Q 6. (i) | Page 442
C. B. Gupta Commerce Volume 2 [English] Class 12 ISC
Chapter 14 Marketing Mix
QUESTION BANK | Q Q. 14 | Page 446
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