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Question
Explain the following term/concept.
Business Communication.
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Solution
(1) Communication which is mainly concerned with the different activities of the business is called Business Communication. It is a branch of general communication which is specially related to business activities. It refers to the sharing of information between the people within an organisation as well outside the organisation that is performed for the commercial benefits of the organisation.
(2) Business communication can also refer to how a company shares information to promote its product or service to potential consumers, in brief, a communication that takes place among the business organisations concerning different business-related issues is called business communication. According to Brennan, “Business communication is the expression channeling, receiving and interchanging of ideas in commerce and industry.”
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