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प्रश्न
What is meant by 'premium offer'?
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उत्तर
A premium offer is the offer of an article free of cost on the purchase of a specified quantity of a product. For example, one bathing soap may be given free on the purchase of two bathing soaps or a tooth-brush may be given free on purchase of a pack of toothpaste.
संबंधित प्रश्न
Sunita took her niece. Aishwarya for shopping to 'Benetton' to buy her a dress on the occasion of her birthday. She was delighted when on payment for the dress she got a discount voucher to get 20% off for a meal of Rs 500 or above at a famous eating joint. Identify the technique of sales promotion used by the company in the above situation
Vanshika uses 'Kuber Cabs' for travelling in the city. She received a text message "Add Rs 222 on Kaytm and get 20% cash back on having minimum ten trips till 15th April 2017". Identify the technique of sales promotion used by the company.
______ is non-repetitive one-time communication that helps to increase immediate sales.
Free samples is given to consumers in case of ______.
Which of these best describes the objective of sales promotion?
Advertising is ______ than personal selling.
Promotion to marketing means ______.
What is sales promotion?
Explain drawbacks of sales promotion.
Explain the objectives of promotional activities.
