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प्रश्न
What is meant by sales promotion?
थोडक्यात उत्तर
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उत्तर
- Sales promotion consists of all promotional activities other than advertising, personal selling and publicity that help to increase sales through non-repetitive and one-time communication.
- According to the American Marketing Association, sales promotion includes "those marketing activities other than personal selling, advertising and publicity, that stimulate consumer purchasing and dealer effectiveness, such as point of purchase displays, shows and exhibitions, demonstrations and various non-recurring selling efforts not in the ordinary routine."
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Concept of Sales Promotion
या प्रश्नात किंवा उत्तरात काही त्रुटी आहे का?
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संबंधित प्रश्न
"It consists of all promotional activities other than advertising, personal selling and publicity that helped to increase sales through non-repetitive and one time communication". What is it?
Which function of management helps in increasing sales?
Advertising goods involves ______ of goods and services.
Which of the following is more of personal medium of advertisement?
Define sales promotion.
Which of these best describes the objective of sales promotion?
______ is a wide term which includes advertising, sales and personal selling.
Enumerate any four methods of sales promotion.
Explain the various techniques of sales promotion.
What stands for the acronym AIDCAM?
