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प्रश्न
Setting a price below than that of the competition is called ______.
विकल्प
Skimming
Competitive pricing
Penetration pricing
None
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उत्तर
Setting a price below than that of the competition is called Penetration pricing.
Explanation:
Penetration pricing is a strategy where a product is introduced at a price lower than the competition to attract customers and quickly gain market share. The idea is to draw consumers away from competitors, build a customer base, and establish a strong market presence.
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संबंधित प्रश्न
State any two advantages of cost-plus pricing strategy.
Which pricing strategy involves charging according to their competitors?
Explain the below mentioned pricing strategy:
Skimming pricing strategy
The main aim of penetrating pricing is to ______.
______ determines the sales volume and the profit margins.
The pricing strategy involves charging according to what competitors are charging ______.
Give two conditions under which parity pricing is desirable.
"Competition based pricing is ideal for non-branded products." Comment.
Give one difference between skimming pricing and penetrating pricing.
In a competitive market, parity pricing is the appropriate strategy. Justify either for or against.
