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प्रश्न
Setting a price below than that of the competition is called ______.
पर्याय
Skimming
Competitive pricing
Penetration pricing
None
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उत्तर
Setting a price below than that of the competition is called Penetration pricing.
Explanation:
Penetration pricing is a strategy where a product is introduced at a price lower than the competition to attract customers and quickly gain market share. The idea is to draw consumers away from competitors, build a customer base, and establish a strong market presence.
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संबंधित प्रश्न
Which pricing strategy involves charging according to their competitors?
Explain the below mentioned pricing strategy:
Skimming pricing strategy
Introducing a product at low price and increasing the price once the brand succeeds is known as ______ pricing.
Factors which do not influence price determination is ______.
The main aim of penetrating pricing is to ______.
Skimming pricing policy is ideal for introducing a product in the FMCG sector. Justify for or against.
State two disadvantages of Cost plus pricing policy.
Identify two desirable conditions under penetrating pricing.
What pricing strategy will be used to launch a high-end smartphone?
What pricing strategy will be used to launch shampoo?
