Question

Marketing concentrates on ______.

Options

• increasing the sales volume

• satisfying advertiser

• decreasing the sales volume

• satisfying the customer

Answer 1

Marketing concentrates on satisfying the customer.

Explanation:

The main focus of marketing is to ensure customer satisfaction. It requires a deep understanding of customer needs and desires, followed by the creation, communication and delivery of value to fulfil those needs. The ultimate objective is to cultivate customer satisfaction and loyalty.