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Question
Imagine you are the sales manager and you have to clear the stock immediately. Which of the sales promotion techniques will you use?
- Free offer
- Higher price
- Reduce its advertisement
- Premiums or bonus offers
Options
I & II
II & III
III & IV
I & IV
MCQ
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Solution
I & IV
Explanation:
Free offers and premiums/bonus offers are effective short-term sales-promotion methods to boost immediate sales and clear accumulated stock quickly; higher prices or reduced advertising would not help rapid clearance, as the chapter explains.
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