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Assertion (A): Utility and Demand affect the price of a product. Reason (R): Utility provided by the product and the intensity of demand of the buyer set the upper limit of price. - Commerce

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Question

Assertion (A): Utility and Demand affect the price of a product.

Reason (R): Utility provided by the product and the intensity of demand of the buyer set the upper limit of price.

Options

  • Both Assertion (A) and Reason (R) are True and Reason (R) is the correct explanation of Assertion (A).

  • Both Assertion (A) and Reason (R) are True and Reason (R) is not the correct explanation of Assertion (A).

  • Assertion (A) is True but Reason (R) is False.

  • Assertion (A) is False but Reason (R) is True.

MCQ
Assertion and Reasoning
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Solution

Both Assertion (A) and Reason (R) are True and Reason (R) is the correct explanation of Assertion (A).

Explanation:

Utility and demand determine how much a buyer is willing to pay for a product, thereby affecting its price.

This directly explains why the utility and intensity of demand set the upper price limit!

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Chapter 14: Marketing Mix - MULTIPLE CHOICE QUESTIONS [Page 455]

APPEARS IN

C. B. Gupta Commerce Volume 2 [English] Class 12 ISC
Chapter 14 Marketing Mix
MULTIPLE CHOICE QUESTIONS | Q 32. | Page 455
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