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Question
Any paid form of non-personal communication about an organisation, good, service or idea by an identified sponsor is called ______.
Options
Publicity
Public relation
Advertising
Promotion
Advertisements
Solution
Any paid form of non-personal communication about an organisation, good, service or idea by an identified sponsor is called Publicity.
Explanation:
Advertising is different from publicity, which refers to the communication of non-sponsored commercially significant information about an organisation or its products and services through non-personal media.
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