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Under which of the following situations is a company not likely to fix a lower price for its product? - Commerce

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प्रश्न

Under which of the following situations is a company not likely to fix a lower price for its product?

विकल्प

  • When the competition has introduced a substitute product.

  • If the demand for a product is inelastic.

  • When the company wants to attain market share leadership.

  • When the demand for the product is low.

MCQ
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उत्तर

If the demand for a product is inelastic.

Explanation:

If demand is inelastic, consumers are not sensitive to price changes, so there’s no need to set a lower price. Thus, the company is not likely to fix a lower price in this case.

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अध्याय 14: Marketing Mix - MULTIPLE CHOICE QUESTIONS [पृष्ठ ४५३]

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सी. बी. गुप्ता Commerce Volume 2 [English] Class 12 ISC
अध्याय 14 Marketing Mix
MULTIPLE CHOICE QUESTIONS | Q 10. | पृष्ठ ४५३
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