Advertisements
Advertisements
प्रश्न
“Introduction Stage in a product life cycle is not very risky.” Justify either or against.
Advertisements
उत्तर
Against:
- The introduction stage in a product life cycle is very risky because a large percentage of new products fail at this time. The reasons for product failure are high costs, low sales volume, limited distribution, and exorbitant prices.
- Prices are usually high due to modest production scales and heavy advertising costs. Consumers’ lack of information and limited distribution contribute to low sales volume growth. As a result, I believe that the introduction stage of a product’s life cycle is very risky.
APPEARS IN
संबंधित प्रश्न
Which stage of Product Life Cycle has a greater emphasis on customer service?
Which stage of the product life cycle is marked by falling costs and rising revenues?
The following are all major stages of a product life cycle except ______.
In declining stage of PLC, which tool would be more preferred?
Typically profit is negative in which stage of the product life cycle?
The strategy of selective distribution may be employed during ______ stage of product life cycle.
Choose the correct sequence of the Product Life Cycle.
You are the Marketing Manager of a fast moving consumer goods (FMCG) company and you find that one of your products, a washing detergent, is in its grown stage. Describe the steps that you would take to increase your sales in this stage.
Explain the decline stage of the product life cycle.
Explain the abandonment stage of the product life cycle.
