English

What is the Market? Explain the Meaning of the Capital Market and Money Market. - Commerce

Advertisements
Advertisements

Question

What is the market? Explain the meaning of the capital market and money market.

Answer in Brief
Advertisements

Solution

A market is a place where the regular gathering of people for the purchase and sale of provisions, livestock and other commodities, takes place.

Capital Market:
The capital market is a market that deals with long-term loans. It supplies industry with fixed and working capital and finances medium-term and long-term borrowings of the central, state and local governments. The capital market deals in ordinary stock are shares and debentures of corporations and bonds and securities of governments.

The funds which flow into the capital market come from individuals who have savings to invest, the merchant banks, the commercial banks and non-bank financial intermediaries, such as insurance companies, finance houses, unit trusts, investment trusts, venture capital, leasing finance, mutual funds, building societies, etc.

Money Market:
The money market is the trade-in short-term loans between banks and other financial institutions. Money markets allow banks to manage their liquidity as well as provide the central bank means to conduct monetary policy. Money markets are markets for debt instruments with a maturity of up to one year. The most active part of the money market is the call money market (i.e., market for overnight and term money between banks and institutions) and the market for repo transactions. The former is in the form of loans and the latter are sale and buyback agreements – both are obviously not traded. The main traded instruments are commercial papers (CP’s), certificates of deposit (CD’s) and treasury’bills (T-Bills).

shaalaa.com
  Is there an error in this question or solution?
2014-2015 (March) Set 1

RELATED QUESTIONS

Nishtha, Vasvi and Radhika were friends from college time and now they are engaged in different types of businesses. They regularly meet and discuss their business ideas, exchange notes on customer satisfaction, marketing efforts, product designing, selling techniques and social concerns, etc.
Nishtha drew the attention of her friends towards the exploitation of consumers in the market. She said that the sellers were exploiting the consumes in many ways and were not paying attention towards the social, ethical and ecological aspects of marketing. Vasvi said that they were under pressure of consumer satisfaction but observed that the consumers would not buy or not buy enough unless they are adequately convinced and motivated to do the same

Radhika stressed that it was the duty of the businessmen to keep consumer satisfaction in mind because business was run by the resources made available by the society. Thus, a company cannot achieve its objectives without understanding the needs of the customers. The thinking of the three friends was different. These thinkings were guiding the marketing efforts of their business and were known by the different name. Identify these names. Also, state one more feature of each of these thinkings.


Maruti Vega Ltd.' entered into the market with coloured television and have now introduced products like audio systems, air-conditioners washing machines, etc. The company is not only offering the products but also handling complaints and offering aftersales services.

Identify the element of marketing-mix discussed here.


Explain any four facilitating functions of marketing.


Write short notes on:

Marketing research.


Match the pairs.

Group A Group B
A) Market 1) Single Seller
B) Registered brands 2) Stock Market
C) Monopoly 3) Distinct Name
D) Branding 4) Mercatus
E) Digital Marketing 5) Single Buyer
    6) lSI
    7) Trademark
    8) Use of traditional media
    9) Multiple sellers
    10) Use of digital media

Explain the following term/concept.

Digital Concept of Market


Define Marketing.


Select the correct option.

(place concept of market, E Jerome McCarthy, market research, label, 3P’s)

Group A  Group B
A. 4Ps _______________
B. _______________ A function of marketing
C. Booms and Bitner _______________
D. _______________ buyers, sellers and intermediaries come together
E. _____________ slip is found on the product

Which concept of marketing emphasise on availability and affordability of the product?


Customer orientation is a modern approach to marketing.


Share
Notifications

Englishहिंदीमराठी


      Forgot password?
Use app×