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Maharashtra State BoardSSC (English Medium) 6th Standard

Watch the advertisements on TV. Choose any one of them for group discussion and analysis. Write your report in the advertisement.

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Question

Watch the advertisements on TV. Choose any one of them for group discussion and analysis. Write your report in the advertisement.

Short Answer
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Solution

Report:

The 'Bournvita Little Champs' ad. stresses on the fact that 90% of the brain's development happens before the age of five years. In the ad, film actress Kajol plays the mother of a young child. Speaking to the camera, Kajol gives the message that 90 percent of the brain's development happens before the age of five years. This statement is followed by some 'fun' conversation with her child, after which the nutritional benefit claims of the drink are made.

The focus of this new campaign is a mother's concern to get the right balance of nutrition for her child, as well as physical and mental stimulation to develop their young minds. The ad aims to educate mothers about the opportunity available to them before their kids turn five. Kajol communicates this relevant message in an attractive and engaging manner. which can be understood by young mothers.

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Writing Skills
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Chapter 2.6: Ad‘wise’ Customers - Exercise 1 [Page 41]

APPEARS IN

Balbharati English Standard 6 Maharashtra State Board
Chapter 2.6 Ad‘wise’ Customers
Exercise 1 | Q 4 | Page 41
Balbharati English Integrated Standard 6 Maharashtra State Board
Chapter 2.6 Ad‘wise’ Customers
POINTERS | Q 4. | Page 19

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