Advertisements
Advertisements
Question
Enumerate the types of brands used by business firms.
Advertisements
Solution
- Symbols and marks like Rath brand vanaspati, Ship matchbox, Ceat tyres, Pepsi, Samsung phones, TV etc.
- Special names like Liril soap, Close up toothpaste, Pan Parag, Knight Queen, etc.
- The third method of branding is the use of the name of the manufacturer along with a product. For example, Godrej refrigerator, Tata Tea, Birla White Cement, Reliance Mobile and Bata shoes.
APPEARS IN
RELATED QUESTIONS
Everyone loves the exclusive discounts and offers that come around during the holiday season. Your brand may already be running some discount offers. Based on the information given above, which of the statement given below describes the term brand?
Brands are used in business, marketing and advertising for recognition and to create a store value. Based on this statement list any five advantages of branding.
Which of the following is a name, term, sign, symbol, design, or a combination of these, that identifies that maker or seller of a product or service?
What is a brand?
How brand is different from branding?
Mention any two essentials of a brand.
What stands for the acronym AIDCAM?
Explain the advantages of branding to producers.
Comment upon the following:
Branding is a myth not a reality.
Explain the advantages of branding to consumers.
