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प्रश्न
What happens to a product in the decline stage of its life cycle?
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उत्तर
- This stage is marked by the product being gradually replaced by newer, superior products or shifts in consumer buying behaviour. Sales decline sharply, and promotional spending must be significantly reduced to minimize losses.
- The focus shifts to efficient distribution at the lowest possible cost. Unless new uses for the product are discovered, sales may decrease rapidly, leading to the product's exit from the market.
संबंधित प्रश्न
Which stage of the product life cycle is marked by falling costs and rising revenues?
Typically profit is negative in which stage of the product life cycle?
Which stage of the Product Life Cycle is characterised by saturation in the market?
In which stage of the product life cycle, sales continue to grow but at a decreasing rate?
Which feature is pertaining to Introduction stage of PLC?
AB Visions Ltd. want to introduce a new variety of reading glasses where the vision can be adjusted according to the user's requirement. Explain the first two stages in the life cycle of this product.
"Pricing is fundamental to all marketing efforts." Give two reasons either for or against.
Explain the first two stages of product life cycle.
Explain the maturity stage of the product life cycle.
Explain the strategies to be adopted during the growth stage of the Product Life Cycle.
