Advertisements
Advertisements
प्रश्न
The main aim of penetrating pricing is to ______.
पर्याय
Provide funds for expansion
Maximize the market share
Provide a reasonable return on capital
Avoid price wars
Advertisements
उत्तर
The main aim of penetrating pricing is to Maximize the market share.
Explanation:
Penetration pricing involves setting a low initial price for a new product to attract a large number of customers quickly and gain a significant market share. By doing so, the company aims to establish a strong presence in the market, discourage competitors from entering, and build customer loyalty. Once a substantial market share is achieved, the company may gradually increase prices to improve profitability.
APPEARS IN
संबंधित प्रश्न
State any two advantages of cost-plus pricing strategy.
Which pricing strategy involves charging according to their competitors?
Explain the below mentioned pricing strategy:
Skimming pricing strategy
The strategy of introducing new product in existing market is classified as ______.
______ is the most common method used for pricing.
Under this Pricing Strategy, a business firm adjusts its own price policy in accordance with general pricing structure in the industry.
Selling price = Total cost per unit + Desired profit per unit is the formula to fix prices under which Pricing Strategy?
What is parity pricing?
What is penetrating pricing?
What pricing strategy will be used to launch a high-end smartphone?
