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What is the ultimate aim of promotion using its different communication tools?

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Question

What is the ultimate aim of promotion using its different communication tools?

Options

  • To increase sales

  • To reduce the number of customers

  • To lower the quality of the product

  • To delay the exchange of goods and services

MCQ
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Solution

Promotion uses different communication tools with the aim of increasing sales. By informing potential customers about the product and persuading them to buy, these communication tools convert awareness into actual purchases, thereby raising sales.

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