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What is the end result sought by the societal marketing philosophy?

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Question

What is the end result sought by the societal marketing philosophy?

Options

  • Profit by high sales

  • Profit by satisfied customers

  • Profit by high output

  • Profit with customer satisfaction and social welfare

MCQ
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Solution

Societal marketing seeks profit with customer satisfaction and social welfare. It adds long-term good for society to the aim of satisfying customers.

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