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Question
What factors gave birth to the consumer movement in India?
Long Answer
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Solution
The consumer movement in India arose from consumer dissatisfaction stemming from unfair trade practices and exploitation. The key factors include:
- Lack of consumer protection and rights.
- Exploitation through unfair practices like adulteration, overpricing, and false advertising.
- Limited information and low literacy among consumers.
- Monopoly or limited competition causes price manipulation.
- Shortage of goods leading to hoarding and price rise.
- Growing education levels in the 1960s-70s led to awareness of rights.
- Consumer groups are emerging to address malpractices in ration shops, transport, and markets.
- Pressure from consumer forums led to the enactment of the Consumer Protection Act, 1986.
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