Question

The production manager of Bharat Ltd., instructs a salesman to go slow in selling the products whereas the marketing manager is insisting on fast selling to achieve the target. Which principle of management is being violated in this case.

Options

• Order

• Scaler chain

• Discipline

• Unity of command

Answer 1

Unity of command

Explanation:

In this case, the salesman is receiving contradictory instructions:

• The production manager says “go slow in selling”
• The marketing manager says “sell fast”

According to the Unity of Command principle, an employee should receive orders from only one superior, to avoid confusion and conflict.

Since the salesman is getting orders from two different managers, this principle is being violated.