Question

State any four significant features of attitudes.

Answer 1

1. Valence (positivity or negativity): It indicates whether a person’s attitude toward an object is positive or negative.
2. Extremeness: It indicates the degree to which an attitude is positive or negative.
3. Simplicity or Complexity/ Multiplexity: It refers to the number of attitudes contained within a broader attitude.
4. Centrality (central or non-central/peripheral): It refers to the function or importance of a specific attitude within the overall attitude system.