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In the standard channel of distribution for internal trade, what is the correct sequence of goods movement?

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Question

In the standard channel of distribution for internal trade, what is the correct sequence of goods movement?

Options

  • Retailer → Wholesaler → Producer → Consumer

  • Producer → Wholesaler → Retailer → Consumer

  • Consumer → Producer → Wholesaler → Retailer

  • Wholesaler → Producer → Consumer → Retailer

MCQ
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Solution

Producer → Wholesaler → Retailer → Consumer

Explanation:

Goods flow from the producer (manufacturer) through the wholesaler to the retailer and finally reach the end consumer. This is the logical and standard sequence in internal trade distribution.

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