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Question
How does personal selling function as a promotional tool for businessmen?
Options
It decreases the demand for the product
It only helps in reducing production costs
It is a strong promotional tool that helps increase demand and sales of the product
It has no effect on the sales of the product
MCQ
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Solution
Personal selling is a strong promotional tool that helps increase demand and sales of the product. Direct persuasion of customers translates into higher demand and improved sales figures for the businessman.
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