English

Advertisement designed to change a lifestyle of people is ______.

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Question

Advertisement designed to change a lifestyle of people is ______.

Options

  • Persuasive advertising

  • Concept advertising

  • Institutional advertising

  • Product advertising

MCQ
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Solution

Advertisement designed to change a lifestyle of people is concept advertising/Pioneering advertising.

Explanation:

Concept advertising is designed to change the lifestyle of people by promoting broader ideas, values, or lifestyles rather than focusing on specific products or services. This type of advertising aims to influence consumer behaviour and perceptions on a deeper level, often encouraging changes in attitudes or adopting new habits. Persuasive advertising, institutional advertising, and product advertising have different primary focuses, such as convincing consumers to buy specific products, building a company’s image, or highlighting individual product features, respectively.

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Chapter 3: Advertising and Brand Promotion - EXERCISES [Page 57]

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Goyal Brothers Prakashan Commercial Applications [English] Class 10 ICSE
Chapter 3 Advertising and Brand Promotion
EXERCISES | Q 32. | Page 57
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