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Question
According to the Economic Survey, insights from behavioural economics can be strategically utilised to create an aspirational agenda for social change - from BBBP (Beti Bachao Beti Padhao) to BADLAVL (Beti Aapki Dhan Lakshmi Aur Vijay Lakshmi); from Swachh Bharat to Sundar Bharat; from 'Give It Up' for the LPG subsidy to 'Think about the Subsidy' and from tax evasion to tax compliance. Identify the type of plan being described in the above lines.
Options
Programme
Method
Strategy
Rule
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Solution
Programme
Explanation:
A programme is a comprehensive plan that includes a series of projects, policies, and actions aimed at achieving specific long-term objectives. Campaigns like BBBP to BADLAVL and Swachh Bharat to Sundar Bharat are well-defined government initiatives. They involve organized efforts, specific goals, timelines, and multiple coordinated activities.
