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महाराष्ट्र राज्य शिक्षण मंडळएचएससी वाणिज्य (इंग्रजी माध्यम) इयत्ता १२ वी

The term market is derived from the Latin word ‘Mercatus’. - Organisation of Commerce and Management

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प्रश्न

The term market is derived from the Latin word ‘Mercatus’.

पर्याय

  • True

  • False

MCQ
चूक किंवा बरोबर
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उत्तर

This statement is true.

Explanation:

The term market is derived from the Latin word ‘Mercatus’, which means ‘to trade’, ‘to trade merchandise’ or ‘a place where business is transacted’. In simple words, a market is a place where two or more parties are involved in buying and selling.

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पाठ 8: Marketing - Exercise [पृष्ठ १६६]

संबंधित प्रश्‍न

Nishtha, Vasvi and Radhika were friends from college time and now they are engaged in different types of businesses. They regularly meet and discuss their business ideas, exchange notes on customer satisfaction, marketing efforts, product designing, selling techniques and social concerns, etc.
Nishtha drew the attention of her friends towards the exploitation of consumers in the market. She said that the sellers were exploiting the consumes in many ways and were not paying attention towards the social, ethical and ecological aspects of marketing. Vasvi said that they were under pressure of consumer satisfaction but observed that the consumers would not buy or not buy enough unless they are adequately convinced and motivated to do the same

Radhika stressed that it was the duty of the businessmen to keep consumer satisfaction in mind because business was run by the resources made available by the society. Thus, a company cannot achieve its objectives without understanding the needs of the customers. The thinking of the three friends was different. These thinkings were guiding the marketing efforts of their business and were known by the different name. Identify these names. Also, state one more feature of each of these thinkings.


How do the 'Company-related factors' affect the choice of channels of distribution? Explain


List five shopping products purchased by you or your family during the last few months.


Differentiate between the traditional concept of marketing and the modern concept of marketing.


The term market is derived from the ______ word ‘Mercatus’.


Match the pairs.

Group A Group B
A) Market 1) Single Seller
B) Registered brands 2) Stock Market
C) Monopoly 3) Distinct Name
D) Branding 4) Mercatus
E) Digital Marketing 5) Single Buyer
    6) lSI
    7) Trademark
    8) Use of traditional media
    9) Multiple sellers
    10) Use of digital media

Write a word/term/phrase for the following sentence.

The market for the commodities which are produced in one country and sold in another countries.


Explain the following term/concept.

Commodity Concept of Market


Explain the following term/concept.

Digital Concept of Market


Explain in detail the concepts of marketing.


Select the correct option.

(place concept of market, E Jerome McCarthy, market research, label, 3P’s)

Group A  Group B
A. 4Ps _______________
B. _______________ A function of marketing
C. Booms and Bitner _______________
D. _______________ buyers, sellers and intermediaries come together
E. _____________ slip is found on the product

Which one is the example of an Intangible product?


What is need for the market and explain the concept of marketing?


With which element is the exchange mechanism related?


Marketing is called a ____________ process because it involves the interaction of buyers and sellers.


A person feeling hungry may get food by offering to give money or some other product or service in return to someone who is willing to accept the same for food. The important feature of marketing illustrated above is ______.


Marketing is a ______ process by which people interact with others in order to persuade them to act in a particular way, say to purchase a product or service rather than forcing them to do so. 


Which of the following statements is true regarding marketing?


Which concept of marketing emphasise on availability and affordability of the product?


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