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प्रश्न
Explain the following term/concept in detail:
Branding
Explain the meaning of Branding.
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उत्तर
Every entrepreneur desires a distinct market identity for his product. Branding is the process of giving a product a unique identity through a unique brand name in order to distinguish it from competitors’ products. Simply put, branding is the process of giving a unique name to one’s product.
Trademarks are registered brands.
Trademarks cannot be copied. Branding aids in consumer recognition. It can help to generate new business and raise brand awareness in the market.
APPEARS IN
संबंधित प्रश्न
Write a word/term/phrase for the following sentence.
Giving of distinct name to one’s product.
______ is a slip which is found on the product and provides all the information regarding the product and its producer.
Arrange in proper order.
Grading, Market planning, Distribution
Study the following case/situation and express your opinion.
| Mr. X purchases goods from the nearest shop. Mr. Y purchases mobiles from Tokyo. Mr. Z of Nandurbar purchases electronic goods from Delhi. |
- From which type of market does Mr. X purchase?
- Name the type of market from where Mr. Y deals?
- State the type of market from where Mr. Z purchases goods?
Explain packaging.
Explain standardization.
Give one word or phrase or a term which can substitute the following.
A process of giving special identity in the market for product.
What do you mean by grading?
Define Product.
Explain the following term/concept in detail.
Pricing of Product
