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Arts (English Medium) Class 12 - CBSE Question Bank Solutions for Business Studies

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____________ is the deliberate action of an organisation for promoting goodwill between itself and the society.

[11] Marketing Management
Chapter: [11] Marketing Management
Concept: undefined >> undefined

Within 2 years of its inception, Bhavishya Limited has created a very positive reputation for itself and its products in the eyes of the general public by participating extensively in various social welfare programs. Identify the component of promotion mixing described in the given lines.

[11] Marketing Management
Chapter: [11] Marketing Management
Concept: undefined >> undefined

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______ involves a variety of programmes designed to promote and protect a company’s image and its individual products in the eyes of the public.

[11] Marketing Management
Chapter: [11] Marketing Management
Concept: undefined >> undefined
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